Website Review and Analysis
We understand websites. We know how to build sites so they function as a marketing tool, rank highly in search engines and convert visitors into paying customers. Our FREE website review service is our chance to demonstrate our knowledge to you risk free. In easy to understand language we will prepare a report showing how your site can be improved. In most cases only minor adjustments are needed.
Search Engine Optimization
Search Engine Optimization or SEO is the building a website so companies like Google can easily look at your site, understand what it’s about and rank your site high in search results when someone searches for you company’s products or services. DigitalDetails build websites and creates content with SEO in mind. Organic traffic, when visitors come from Google or Bing searches is the most cost effective way to bring patients to your site.
Pay Per Click Advertising
All of the big search and social media sites give you the ability to pay to get you message noticed. Google, Facebook, Bing, LinkedIn, Pinterest and many others have advertising programs where marketing managers can pay a fee for each click to their site. We work with you to understand which marketing channel is right for your business. Then we work on landing page optimization and maximizing return on investment.
Blog posts, in-depth articles and infographics are just some of the some content that makes up a website. We create optimized content based upon extensive keyword research with an eye on attracting your ideal customer.
Website Maintenance & Operations
DigitalDetails provides an end-to-end solution where we take care of website hosting and the back office operations necessary to keep your site running smoothly.
- Custom website development
- WordPress setup, configuration and maintenance
- Content creation (e.g. blog articles, info-graphics, etc.) for SEO
- Website hosting selection and setup
- Market research
- Goal setting for sales optimization
- Google analytics
- Google search console
- Technical SEO audit
- Site structure for SEO and usability
- Duplicate content audit
- On-Page analysis and updates
- Off-page analysis
- Link building for SEO
- Keyword research for SEO
- Keyword tracking for SEO
- Google Ads, Facebook Ads, LinkedIn Ads set up and management
- Landing page call to action
- A/B/N testing
- Email marketing
- Social media